All incredible teams have a common thread. Winning teams are composed of a great talent pool that practice deliberately to be their very best. They are well-coached by a professional leader who drives the organization forward. And these winning teams also play their best from the same playbook. A winning playbook can be a critical step to improving your practice. This key process allows our teams to grow and become more effective by aligning on what we do.
Why a playbook?
Call it an SOP (Standard Operating Procedures), training manual, or playbook; every professional team needs one. A playbook will free us from management and many frustrations for a business to scale beyond the doctor and a few key players. A winning playbook allows you to reproduce winning strategies and tactics. Writing down key plays will enable wins to come your way across the organization and not just from key players. Doctors and team members will experience more freedom to perform what they love and do best. While the playbook will help nurture more talent across your practice.
Who creates the playbook?
Creating your playbook should be a team exercise. Select winning players in your team to help you put the playbook together. These should be team members aware of your best practices and effectively communicate this information to the rest of the group. Great performing team members also perform many essential plays for your organization, so wouldn’t you want to replicate those plays and have more team players like them?
What do we put in it?
Winning teams put their best plays and winning strategy in the playbook that helps them grow their team and expand their reach. Capture all that you do. Audit your systems and processes. Edit to find alignment and to promote the best practices. Have your top players put their core competence in writing into videos and detailed recipes. Here are some examples: Your best TC can draft the playbook for the new patient process. A lead clinical team member can detail our procedures that can help current and future clinical assistants. Your playbook needs to be full of your best practices and keep it updated as your plays evolve.
